Prompt Engineering for Product Managers

Nina Habicht • May 10, 2024

How can ChatGPT Support Product Managers?


ChatGPT can support product managers in different areas, such as:


1) Ideation: Generate ideas and brainstorm

2) Provide competitive edge and market insights

3) Providing first code and mockups

4) Prepare complex discussions with various stakeholders

5) Generate user stories, requirements documents


This article outlines the most useful prompts for AI and Non-AI Product Managers.


Top ChatGPT Prompts for Product Managers


How to Gain Market Insights Through Prompt Engineering?


Please find some helpful prompts to gain insights about your market.


  • Prompt: What could be the total addressable market (TAM) for {your product idea}. Segment the market in sub-categories and include Go To Market strategies as well. Or: Prompt: What are the current market trends related to {your product}?
  • Prompt: Use the information I am giving below and tell me the pros and cons of using this product: {Paste the whole homepage content from your competitor’s website}. Use Perplexity AI to gather more sources in detail.
  • Prompt: Perform {SWOT, PESTLE, Porter’s 5 force} Analysis on {Competitors Name}.
  • Prompt: Have there been similar products to {our product} launched in the past?
  • Prompt: What is the projected market size for {your product} market?


How to Make a Competitor Analysis with ChatGPT?


  • Prompt: Who are the main competitors of {market} or {product}? List them in a table.
  • Prompt: How is my product different from what is already existing in the market?
  • Prompt: What are monetization strategies for products similar to {your product}?


How to Create Requirements and User Stories with ChatGPT?


  • Prompt: I am creating a product with the following features: {Paste features here}. Can you help me write user stories from this information?
  • Prompt: What might be some good user stories to include in a Product Requirements Document for {product idea}




Sources: VOICETECHHUB AI Product Training

How to Adapt the MOM Test with ChatGPT


"The Mom Test" is a book written by Rob Fitzpatrick that deals with the challenge of gathering honest and constructive feedback about business ideas. The title reflects the concept that the questions proposed in the book are so well-crafted that not even your mother could give you a biased or overly positive response, hence, they pass "The Mom Test."


  • Prompt: Using the principles from the MOM Test book, could you suggest 5 questions that I should ask my users of {product XY}


How to Assess Product Risks with ChatGPT?


  • Prompt: What are risk associated with {your product}
  • Prompt: Are there any known regulations or compliance issues related to {your product}?
  • Prompt: How have similar products managed regulatory challenges?
  • Prompt: Are there any known regulations or compliance issues related to {your product}?



We support you with guidance when it comes to any Generative AI and AI challenges. Meet the Voicetechhub team today!



How to Handle Stakeholder Management With ChatGTP


As a product manager, team lead, or expert, you can use prompts to "put on the hat" of your stakeholders and see how they react. This helps you prepare for difficult meetings and gain all perspectives relevant to your product development



Source: VOICETECHHUB AI Prompt Engineering Training for Product Managers

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